Kiko Kostadinov marked the opening of London Fashion Week Men’s by unveiling a venture with Camper, presented in the form of an installation at the Camper Lab store in Shoreditch.
Kostadinov delved into the Spanish footwear brand’s archive to create three chunky hybrid style shoes that pay tribute to the 1997 classic Camper TEIX boot.
This is the second time the London-based designer has partnered with a footwear brand — earlier this year he launched the Gel-Burz 1 with sports sneaker company Asics.
“What struck a chord with Kiko’s work was the architectural detail and his research into form and shape — it’s something that really resonates with us as a brand and that’s why we were interested to create something together,” said Romain Kremer, creative director of Camper.
Camper Lab x Kiko Kostadinov
Since his appointment in 2014, Kremer has spearheaded a number of partnerships gaining traction for their avant-garde campaigns and experimental shoe styles. He was drawn to Kostadinov’s innovative, techy style.
For the launch, East London’s fashion troops gathered in the Camper space to take in the installation, which was comprised of the earthy colored trekking boots nestled on buckets filled with wood chips. It portrayed Kostadinov’s progressive workwear influence and was accompanied by a striking visual campaign, photographed by Gareth McConnell.
The collaboration was part of Camper’s Together project, an initiative that pulls in leading international designers to develop creative collaborations. In previous seasons beauty executive Isamaya Ffrench and fashion designer Gosha Rubchinskiy also took part in the project.
The installation and shoes are available at Camper Lab in Shoreditch, as well as Dover Street Market in London.